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How to Put More Clients Into Commercial Real Estate
As the property market changes faster than most people expect, it is the clients and your property listings that will help you drive your real estate business on and into the new property cycle. It is already a sales market, and updated prices will set in most locations. (Note: If you want to get our…
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How to Be a Successful Target Marketer in Commercial Real Estate Brokerage
You can win more local property business if you are a ‘target marketer’ for a location. The clients that we serve in commercial real estate like to have the best agent with the best market coverage working for them in every way possible. Random actions and the generic approach to the real estate business no…
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Commercial Real Estate Brokers – Ways of Achieving Success Through Effective Personal Marketing
The marketing process in commercial real estate brokerage should never be ‘generic’ with perhaps one exception and that is in the promotion of ‘open’ listings. ‘Open’ listings generally waste everyone’s time, and will usually only sell or lease through some factor of ‘luck’. You can’t base your commercial real estate brokerage business on ‘luck’. How…
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The essential components of a professional commercial real estate marketing plan
Every quality listing in commercial real estate brokerage should be the subject of a comprehensive and specific marketing plan. When the elements of the property are matched to the levels of enquiry, the prevailing property market conditions, and the client, the marketing plan is likely to produce the better results from the selected target market.…
