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How to Restructure Your Sales Strategy in Commercial Real Estate Brokerage
In commercial real estate brokerage, you will need to change your sales strategy from time to time as the market adjusts to economic pressures and financial activity. In any period of 12 months, your market share and property type activity will fluctuate between sales, leasing, and property management. For this reason, the sales team needs…
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Commercial Real Estate Agent ‘Housework’ for a Better Market Share
Every commercial real estate agent will have some ‘housework’ and mundane activities to track and keep under control. When this is correctly undertaken, they will understand where the property market is heading and how they can tap into the opportunity. The ‘housework’ process involves tracking and measuring activity across a number of benchmarks and indicators. …
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How to Create a Successful Sales Plan in Commercial Real Estate Brokerage
In commercial real estate agency, you do need to create a successful sales plan for yourself personally. In that way you can reach your target audience and create the market share that you require. There will always be a lot of listings to attract and clients to serve. It is just a matter of finding…
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Expect Rejection in Commercial Real Estate Prospecting – Improve Your Responses
In commercial real estate prospecting you will get lots of ‘push-backs’ as part of talking to new people. Some call it the ‘rejection factor’. Many agents take the rejection and use it as a reason to stop prospecting. Show me an agent that doesn’t make the cold calls and prospect every day, and I will…
