The marketing process in commercial real estate brokerage should never be ‘generic’ with perhaps one exception and that is in the promotion of ‘open’ listings. ‘Open’ listings generally waste everyone’s time, and will usually only sell or lease through some factor of ‘luck’. You can’t base your commercial real estate brokerage business on ‘luck’. How […]
Tag: market share
When you know what is going on in the commercial real estate market, you can adjust your business efforts into the things that show opportunity. You can also avoid the parts of the property market that are slowing and time wasting. The best property agents focus on the best parts of the market; that’s the […]
In commercial real estate brokerage, growth is good in so many ways. If you want to move ahead in your property market then developing a ‘lust for growth’ is a good thing. There are many ways you can grow your business and property opportunities. To get things started, understand just where you are today in […]
In commercial real estate brokerage, it is very easy to get swamped with daily events and reactive issues. Many people will want a slice of your time. If uncontrolled, this can lead to a downturn in listings and market share. In simple terms, you need to implement a system that allows you to stay ‘ahead […]
In commercial real estate agency, you need to be the agent of choice relative to the local area and the property type. The clients that we serve need to understand that they are working with experts. Top agents build their profile continually through a prospecting and networking process. You need to do the same. About […]
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