John Highman – Commercial Real Estate Author, Speaker, Broadcaster

Tag: commercial real estate agents

  • How to Successfully Cold Call in Commercial Real Estate Agency

    In commercial real estate agency today, the cold calling process is critical to the market share that you require and commissions that you create.  You cannot avoid the process if you want to rise to the top of the market. That being said, it is interesting to note that the cold calling process is something…

  • Why You a Better Choice as a Commercial Real Estate Agent Today

    It is an interesting question to ask in this property market.  Exactly why are you a better commercial real estate agent for a client to use than some other agents locally?  Why do you stand out as the best choice to take on the listing?  The clients and prospects that you serve will be asking…

  • Avoid Dangerous Clients in Commercial Real Estate Agency

    Are there dangerous clients in commercial real estate?  Absolutely; yes is the answer.  You will come across them all the time.  You must protect yourself from these clients that are out to manipulate the deal for themselves without true transparency. Ethics in our industry is really important.  Poor quality clients can derail your listing integrity…

  • Marketing Strategies for Commercial Real Estate Agents Today

    When you take a commercial property to the market today, the message about the property has to be clear and precise.  There are limited levels of enquiry coming from most marketing campaigns given the current economic climate.  This means that you have to do more with less. It should be said that this is not…

  • Commercial Real Estate Agents – Franchise Tenant Opportunity Today

    In commercial and retail property today, franchise tenancies are a significant opportunity for you to work on.  Franchise tenants know exactly the property types and locations that they require to make their business model work.  You simply need to know their needs and then find the required properties. The good thing about the franchise business…