Commercial Real Estate Brokers – Ways of Achieving Success Through Effective Personal Marketing

The marketing process in commercial real estate brokerage should never be ‘generic’ with perhaps one exception and that is in the promotion of ‘open’ listings.  ‘Open’ listings generally waste everyone’s time, and will usually only sell or lease through some factor of ‘luck’.  You can’t base your commercial real estate brokerage business on ‘luck’. How […]

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commercial real estate training

Commercial Real Estate Brokerage Cold Calling – Coordinate Your Prospecting Systems

In commercial real estate brokerage, your cold calling systems should be coordinated to a plan and a process.  Over time you can then improve your actions as the plan requires. Cold calling is a very specific process of agent actions tracked to results; monitor the things that you are doing and watch what is working […]

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commercial real estate training

Prospecting Solutions for Commercial Real Estate Brokers

The commercial property market is a challenge at the best of times.  There are plenty of things to do when it comes to commercial brokerage and agency.  Each and every day a certain number of hours should be devoted to the prospecting process.  That activity will be at a personal level for any agent or […]

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commercial real estate training

Proven and Effective Commercial Real Estate Prospecting Tips

In commercial real estate brokerage, you will have plenty of challenges when it comes to finding quality listings and good clients.  In most locations, towns and cities, the competition is fierce when it comes to commercial real estate agents.  On that basis you really do need to have an effective prospecting model to implement at […]

Expect Rejection in Commercial Real Estate Prospecting – Improve Your Responses

In commercial real estate prospecting you will get lots of ‘push-backs’ as part of talking to new people.  Some call it the ‘rejection factor’.  Many agents take the rejection and use it as a reason to stop prospecting. Show me an agent that doesn’t make the cold calls and prospect every day, and I will […]